An iconic luggage brand
meets a luxury airline.
Problem
Misplaced luggage causes frustration and often tarnishes the view a person has of an airline.
Opportunity
How might we turn a bad situation into
a positive image for the company?
Outcome
A joint app and service offering providing perks for RIMOWA luggage owners who frequently fly Qatar Airways.
Role
User Research
UX/UI Design
Some of the words that came from the survey describing how people felt when they finally found
an item that was previously lost was “relief” or “joy” — emotions I wanted to capture in the UI.
It was important for me to maintain playfulness and pull in elements of the physicality of luggage/air
travel and translate that into the UI, for example in this Logged Off vs. Logged On state.